  {"id":94004,"date":"2021-07-09T09:43:25","date_gmt":"2021-07-09T14:43:25","guid":{"rendered":"https:\/\/uwm.edu\/news\/?p=94004"},"modified":"2021-07-13T09:13:20","modified_gmt":"2021-07-13T14:13:20","slug":"grad-student-knocks-down-obstacles-to-succeed-in-business-and-school","status":"publish","type":"post","link":"https:\/\/uwm.edu\/news\/grad-student-knocks-down-obstacles-to-succeed-in-business-and-school\/","title":{"rendered":"Grad student knocks down obstacles to succeed in business and school"},"content":{"rendered":"<p>\u201cWhat more can I do?\u201d<\/p>\n<p>That is Erica Herrera\u2019s motto, one that carried her through numerous challenges that deferred her dreams of graduating from college. She is now in 51ÁÔÆæ\u2019s Executive MBA program.<\/p>\n<p>Her mother was widowed when Herrera was in high school. Her brother and sister moved out, so it was \u201cjust the two of us,\u201d she said. Shortly after she graduated, Herrera started college classes at MATC in 2000, then had to drop out when her mother became disabled.<\/p>\n<p>\u201cI always wanted to fulfill my dream. My goal was to go to 51ÁÔÆæ and finish my bachelor\u2019s degree.\u201d<\/p>\n<p>That dream was put on hold for a while. She enlisted in the Air Force in 2000, then dealt with an abusive relationship. In 2008, she married and eventually had four children. She also cares for her mother and mother-in-law, who live with her family.<\/p>\n<p>In 2016, she re-enlisted in the Air National Guard and began taking steps toward earning a college degree.\u00a0 Through the Air Force, she was able to earn an associate degree in 2018.<\/p>\n<h3>Conquering fears<\/h3>\n<p>She took some additional college classes at the University of Phoenix and DeVry. However, she still wasn\u2019t satisfied with her education. She said she asked herself: \u201cWhat more can I do?\u201d<\/p>\n<p>\u201cI was a little intimidated by 51ÁÔÆæ, the big university, but I conquered all my fears and decided to just get it done,\u201d Herrera said. Finally, she pulled together transcripts, applied and was accepted into the Lubar School of Business\u2019 Human Resources program in October 2018. She remembers being especially excited to get her campus ID.<\/p>\n<p>Although she had to deal with several surgeries resulting from a military training accident, she persevered with her academics, graduating from 51ÁÔÆæ with a bachelor\u2019s degree in human resources in 2020.<\/p>\n<p>In addition to pursuing further education, Herrera decided to start her own business. That business, EFH Trucking founded in 2016, now has 31 dump trucks, and has worked on such construction projects as the Hub streetcar and Fiserv Forum.<\/p>\n<h3>Won governor&#8217;s award<\/h3>\n<p>In 2018, she won the Governor\u2019s Trailblazer Award for Women in Business. \u201cI had (National Guard) training in Tennessee that weekend, so my husband picked up the award for me because I had to honor that commitment.\u201d<\/p>\n<p>\u201cI was still thinking, \u2018What more can I do?\u2019\u201d<\/p>\n<p>So, she decided to enroll in 51ÁÔÆæ\u2019s Executive MBA program and was accepted.<\/p>\n<p>\u201cI recall my first recruiting meeting with her,\u201d said Adam Wickersham, director of 51ÁÔÆæ\u2019s Executive MBA program. \u201cI told her that she is seeking to join a program where she will be surrounded by a lot of talented people. She immediately told me that she always wants to surround herself with people of greater talent and success because it motivated her. I knew right then she would be the quality candidate I was looking for.\u201d<\/p>\n<p>Wickersham was impressed with her resume and bio, and asked Herrera how she planned to add more to her plate. \u201cShe said \u2018hard work beats talent every time.\u2019 I signed her admission paperwork that night.\u201d<\/p>\n<h3>Education provides key skills<\/h3>\n<p>Along the way, \u00a0Herrera has received support from the Women\u2019s Business Initiative Corporation, a Small Business Administration program, particularly the Veterans Business Outreach Center. In fact, she and her husband are featured in one of the photos on the VBOC <a href=\"https:\/\/www.wwbic.com\/veterans\/\">website.<\/a><\/p>\n<p>\u201cI love this organization. It really helped me grow and get started,\u201d she said.<\/p>\n<p>51ÁÔÆæ is providing her with information she can use in her business, Herrera said.\u00a0 Because of her undergraduate degree, \u201cI am my own human resources department. That\u2019s something I don\u2019t need to outsource.\u201d<\/p>\n<p>Through 51ÁÔÆæ, she also had the opportunity to attend a two-week program for women in business at Purdue University.<\/p>\n<p>Her coursework in the Executive MBA program also intersects with her business needs, and the faculty in marketing and business economics have been really helpful.<\/p>\n<p>In January 2021, she started a second business in property management. Because of the pandemic, it took a year and a half to get that off the ground, she said.<\/p>\n<p>\u201cTo get a loan, I had to do a financial analysis and interpret the data from business, which is exactly what I do in class.\u201d And even though she has her own business attorney, she said Jonathan Saffold, senior lecturer at Lubar, has helped her better understand the legal complexities of running a business.<\/p>\n<h3>Mentoring veterans<\/h3>\n<p>Herrera is also working to help and advise other veterans, particularly women,\u00a0 interested in going into business. She has thought about working with the VA in the future, she said.<\/p>\n<p>\u201cI feel like I have another calling \u2013 working with veterans; I love mentoring them in their businesses. I feel like I should be helping more veterans,\u201d Herrera said.<\/p>\n<p>For now, she said, she hopes her story will inspire other women.<\/p>\n<p>\u201cMy entire journey \u2013 good or bad \u2013 is worth sharing if it helps another woman \u2026 \u00a0a single mom. There are no obstacles. There may be a rock, but move that rock and keep pushing forward. The only one that can stop you from doing \u00a0anything is you.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Erica Herrera has persevered through problems that would sink many people, getting a degree from 51ÁÔÆæ and building a successful business. Now, she\u2019s enrolled in the Executive MBA program and looking for more.<\/p>\n","protected":false},"author":835,"featured_media":94027,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","uwm_wg_additional_authors":[]},"categories":[174],"tags":[],"section":[122,124],"display_categories":[115,116],"related-coverage":[267],"uwmnews-feed":[167,153,162],"class_list":["post-94004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","section-campus-community","section-students","display_categories-top-story-secondary","display_categories-top-story-section","related-coverage-entrepreneurship","uwmnews-feed-alumni-association","uwmnews-feed-graduate","uwmnews-feed-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Grad student knocks down obstacles to succeed in business and school<\/title>\n<meta name=\"description\" content=\"Erica Herrera has persevered through problems that would sink many people, getting a degree from 51ÁÔÆæ and building a successful business. 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