  {"id":70332,"date":"2019-05-28T12:10:05","date_gmt":"2019-05-28T17:10:05","guid":{"rendered":"https:\/\/uwm.edu\/news\/?p=70332"},"modified":"2019-05-31T18:50:19","modified_gmt":"2019-05-31T23:50:19","slug":"alum-helps-create-the-mascots-that-entertain-fans-everywhere","status":"publish","type":"post","link":"https:\/\/uwm.edu\/news\/alum-helps-create-the-mascots-that-entertain-fans-everywhere\/","title":{"rendered":"Alum helps create the mascots that entertain fans everywhere"},"content":{"rendered":"<p>Behind every great mascot, there\u2019s a team.<\/p>\n<p>Not just an athletic or corporate team, but a team of designers, fabricators, sewing machine operators and others who create mascots like Pounce or Bernie Brewer or Ronald McDonald or Jellystone Park bears or the Geico Gecko or Andy Armadillo.<\/p>\n<p>Brittany Jacob, a graduate of 51ÁÔÆæ\u2019s Washington County campus, leads the team that builds these and hundreds of other mascots for <a href=\"https:\/\/www.olympusgrp.com\/mascot-costumes\/\">Olympus Group<\/a> on Milwaukee\u2019s northwest side. Her workplace is filled with sewing machines, designs, patterns, bolts of fabric, molds and almost completed mascots \u2013 a Milwaukee Brewers racing sausage hangs over one workstation.<\/p>\n<p>Yes, she agrees, it\u2019s a job that is a lot of fun. \u201cI love working here.\u201d<\/p>\n<p>Jacob became interested in theater and costume design while she was a student at the Washington County campus, now part of 51ÁÔÆæ. \u201cI grew up in West Bend, and it was right there.\u201d<\/p>\n<p>The two-year campus gave her a chance to take a lot of different classes and explore her interests. \u201cIt gave me time to figure out where I wanted to go. It helped me get my general education classes out of the way so by the time I transferred to UW-La Crosse, I had just two and a half years of pure theater classes.\u201d<\/p>\n<h3>A &#8216;behind the scenes person&#8217;<\/h3>\n<p>The Washington County campus has a theater, called Theater on the Hill, and she was in there all the time, she recalled. \u201cI actually started volunteering when I was in high school.\u201d After getting to know theater professor Brad Ford, she started out building sets, lights and helping with costumes.<\/p>\n<p>\u201cI auditioned for one play and found it was not my calling,\u201d she said with a laugh. \u201cI was a purely behind the scenes person.\u201d<\/p>\n<p>She earned her BS in Theatre Design with emphasis in costumes from UW-La Crosse, then went on to Florida State University, where she earned her MFA in Costume Design.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/IWVE9ICaTQc\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>That led to her job at Olympus Group, where she started out seven years ago creating body costumes for the mascots as a sewing and patterning technician \u2014 \u201cmaking everything from the neck down,\u201d she said.<\/p>\n<p>After becoming involved in a redesign of Ronald McDonald, she moved up to become sewing lead, then co-manager of the mascot production department, then manager of the mascot production department. She is now the Mascot and Production Sewing Manager, overseeing not just the sewing of costumes, but also the fabrication of heads and foam shape costumes and head molds. She also oversees the production sewing department that sews flags, banners, bedding and large frames for trade shows.<\/p>\n<h3>A long process to create a mascot<\/h3>\n<p>The process of creating a mascot is complex and <a href=\"https:\/\/www.youtube.com\/watch?v=IWVE9ICaTQc\">involves a whole creative team<\/a>, Jacob said.<\/p>\n<p>Customers come to the company with an idea \u2013 sometimes a cartoon, a drawing or even a sketch on a napkin. After the company accepts the contract, the team of designers gets busy figuring out how to create the mascot.<\/p>\n<p>\u201cWe need to design a costume that actually fits on a human \u2013 some of the drawings we get are not proportional,\u201d said Jacob. \u201cWe also need to have them be able to move and be flexible and let the person inside breathe and see.\u201d<\/p>\n<p>Some of those requirements can be quite challenging, she said, recalling one blue frog mascot that had to sky-dive.<\/p>\n<p>Once the customer approves the design, team members split up the work, said Jacob. That involves picking out materials, sewing clothing and sculpting the head \u2014 which is then turned into a plastic mold, which is then covered with fabric. Other members make full body costumes, usually out of foam.<\/p>\n<p>Some of the newer mascots include lights and sound. The team has made a water heater mascot that lights up, a forklift with forks that move up and down, and a buffalo with eyes that blink.<\/p>\n<p>\u201cThose have a tendency to be a lot of fun,\u201d said Jacob. \u201cWe\u2019re always trying something new.\u201d<\/p>\n<p>As a final step, the team does a photo shoot of each new, completed mascot.<\/p>\n<h3>900 Andy Armadillos<\/h3>\n<p>All of the mascots are custom made for a customer; but some are made in quantity for businesses that may have numerous outlets, Jacob said. \u201cWe\u2019ve probably made 900 Andy Armadillos (the mascot of Texas Roadhouse) over the years.\u201d<\/p>\n<p>Olympus, of course, has its own mascot, Ollie, that makes appearances at company functions, passes out ornaments at Christmas, helps out at birthday parties and takes a stroll down Candy Cane Lane.<\/p>\n<p>Although Jacob doesn\u2019t do as much hands-on work as she did when she worked on the sewing production, she still jumps in when they\u2019re busy.<\/p>\n<p>Does she have a favorite?<\/p>\n<p>\u201cRonald McDonald is one of my favorites because I was so involved with that redesign.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brittany Jacob, a graduate of 51ÁÔÆæ\u2019s Washington County campus, leads the team at Olympus Group that builds hundreds of mascots for teams and companies across the country.<\/p>\n","protected":false},"author":835,"featured_media":70333,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","uwm_wg_additional_authors":[]},"categories":[174],"tags":[250],"section":[125,122],"display_categories":[115,116],"related-coverage":[],"uwmnews-feed":[167],"class_list":["post-70332","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-student-success","section-alumni","section-campus-community","display_categories-top-story-secondary","display_categories-top-story-section","uwmnews-feed-alumni-association"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Alum helps create the mascots that entertain fans everywhere<\/title>\n<meta name=\"description\" content=\"Brittany Jacob, a graduate of 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